Nozzel
Scaling AI-powered creative to a $100M exit
From start-up to scale-up: our 5 year partnership spanning brand, marketing and product design led to $12M in funding & an acquisition by Smartly, for creative AI platform Ad-Lib.io.
Services
Branding
Product Design
Website
Presentations
Video & Animation
Branding
Our partnership with Ad-Lib.io was designed for scale — from the very beginning our aim was to simplify their complex product. We created a brand identity designed to grow with their product, while also being instantly recognisable. We applied the same principles to their product UI design system, enabling Ad-Lib.io to roll out a v2 of their platform design, growing features faster.
To increase leads and conversions, we designed and developed a future-proofed website that could scale as fast as their product. Using Webflow we enabled their team to create exciting new content with minimal cost and time with landing page, case study, and lead-gen templates. Lottie interactions enhanced their playful identity while demonstrating the product’s value.
Video, Animation & Illustration
“Amazing for Ad-Lib.io. They have helped us craft our narrative and always deliver top quality work!”
Oli Marlow Thomas,
Founder
Product Design & Abstract UI
End-to-end partners
Our transformative partnership laid the foundation for the Ad-Lib success story. Going beyond their rebrand and website, we empowered their teams with high-value pitches and event keynotes to globally accessible design templates, and case study videos highlighting the value of their product.
Webflow Website Design & Development
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
acquired by smartly •
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